Pourquoi Lidl renonce à faire de la pub à la télé française
20minutes20 Minutes avec AFP
Pourquoi Lidl renonce à faire de la pub à la télé française
Lidl, l'un des premiers annonceurs de France, a annoncé ce jeudi l'arrêt de ses achats publicitaires à la télévision traditionnelle en raison d'une réglementation jugée trop restrictive, et va privilégier les vidéos en ligne
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