The 570-store Midwestern supermarket retailer Hy-Vee will expand its partnership with Instacart by adopting the platform’s Carrot Ads solution. This new integration will give Hy-Vee RedMedia access ...
Mazza, Hy-Vee’s chief marketing officer and president of its retail media network, sits down with Multichannel Marketer to discuss how the grocer leverages its network of 10,000 in-store screens and ...
Editor's note: This story is part of a series that ran in Insight magazine looking at how several Iowa and Illinois companies use influencer marketing. Hy-Vee advertises that it has a helpful smile in ...
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