WNBA All-Star weekend is a celebration of the league's growth, but also a reminder of the game's incremental progress-and Gatorade has the game film to prove it. In its newest campaign, "Let Her Cook, ...

Gatorade has opted not to film a new advertisement with footballer Son Heung-min ahead of the first half of 2026, instead choosing to reuse its existing campaign assets with the athlete.

Kendrick Lamar’s second Gatorade ad uses “peekaboo” and a powerful voiceover to explore how loss fuels greatness. As the first musician to front a Gatorade campaign, Lamar continues to redefine how ...

Kendrick Lamar is taking center stage in the sports world once again. The former Super Bowl Halftime artist has provided the soundtrack for Gatorade’s new marketing campaign. Lamar headlines a ...

DALLAS — In a new Gatorade ad, Cooper Flagg and Dirk Nowitzki joined forces to make it clear that Flagg is not the next Dirk; he's the first Cooper. Flagg, the No. 1 pick of the NBA draft and Mavs ...

A fan-favorite Gatorade flavor may be returning thanks to a push from Caitlin Clark. The sports drink maker has been slowly teasing the return of its early-2000s flavor, Rain Berry, a light-purple, ...

Gatorade Lower Sugar and Gatorlyte Longer Lasting are two new products in the Gatorade Advanced Hydration System. Of the ...

Dallas Mavericks rookie Cooper Flagg will be making his NBA debut on Wednesday night against Victor Wembenyama and the San Antonio Spurs. Flagg enters the NBA as one of the most highly anticipated ...